Kan hming— chu i hmu tawh mai thei a OUNUO , OYANG , leh ALLWELL —te , tu nge kan nih i ngaihtuah tawh mai thei. A chhanna awlsam tak chu: kan pumkhat vek a ni. Heng brand pathumte hian kan global identity strategic foundation an siam a, an chanvo bik nei ve ve mahse an vai hian core principle pakhat atanga lo chhuak vek an ni: 'Ouyang's Promise'.
Kan Zung leh Kan Thutiam: OUNUO awmzia
Kan zinkawng hi kan core brand, OUNUO atanga tan a ni. He hming hi kan ro hlu leh hlutna nen a inzawm tlat a ni:
'OU': Hei hi kan dintu hming, 'Ouyang' (OYANG) atanga lo chhuak a ni a, kan ro hlu leh kan hnathawh hnuaia mimal inpekna a entir a ni. Tin, English tawng 'Young,' tih homophone a ni bawk a, chu chuan kan chakna leh thil thar siam chhuahna rilru a entir a ni.
'NUO': Hei hi 'Thutiam' tihna a ni.
An pahnih hian OUNUO hi 'Ouyang-a Thutiam' tihna a ni. Hei hi kan thil tih zawng zawngah excellence, innovation, leh quality nghet tak pe tura kan thutiam bulpui ber a ni.
Kan Global Brand Matrix: Labour Division chiang tak
Khawvel puma kan customer-te rawngbawlna tha zawk neih theih nan brand structure chiang leh tangkai tak kan din a:
OUNUO: Kan foundational brand leh manufacturing powerhouse angin OUNUO hian China market a rawng a bawl a, 'Ouyang's Promise' chu product quality sang takah a chantir a ni.
OYANG: Hei hi international market (2022+) tana kan brand inpe tak a ni. Founder hming hmang hian OYANG hian kan chhungkaw hmingthanna leh inpekna chu khawvel pum huapin direct-in a keng tel a ni.
ALLWELL: Kan professional export company anga thawk, ALLWELL hi khawvel hmun hrang hranga kan thil siamte tha leh rintlak taka kan thlen theihna tura bridge a ni.
A Unified Identity: Hming Eng pawh nise, Pakhat Kan Ni
Chuvangin, OUNUO, OYANG, ALLWELL emaw i tawk emaw, inpekna pawl pakhat nen in inpawh a ni. He brand strategy hrang hrang hi market positioning dik tak atan kan hmang a, mahse heng hmingte hnuaiah hian team inpumkhat, standard sang tak tak set khat, leh 'Ouyang's Promise.' inpekna insem a awm a ni.'
product leh service danglam tak tak hmanga khawvel pum huapa rinna hlawh chhuah tumin kan inpe a ni. Kan thawnthu i ngaihven avangin lawmthu kan sawi e.
